How We Are Using A Printed QR Code To Turn A Client's Mobile Phone Into Your Most Powerful Marketing Tool
In 2022 Our Goal Is To Reach Between 300,000 - 500,000 Companies and Individuals With Our Adventure Newsletter. Here Is How We Will Do That . . . . .
Trade Shows
Charter Flight Network and Charter Flights To Adventure Will Be Displaying and Distributing Promotional Material & Teaser Cards All Printed With The Adventure Newsletter QR Code At Dozens Of Trade Shows Throughout 2022 (pending lifting of covid restrictions). We Are Targetting The Following Trade Show Venues:
- Mining & Exploration Shows
- Travel Trade Shows
- Sports, Boat & Travel Shows
- Golf Shows
- Ski Vacation Shows
- Business & Industry Shows
Email Mail
- Over the past 14 years online, we have built up a substantial opt in email data base
- The data base is made up of individuals and companies who have contacted us over the years for Air Charter Quotes and information. When they opt in to our mailing list, they go into our data base.
- The Adventure Newsletter will be distributed to over 25,000 opt in email clients.
Direct Mail
- We are targetting a select audience throughout the USA with a direct mail campaign (not an email campaign which would be spam, but an actual postal email campaign)
- This direct mail campaign targets corporate leaders, executives, professionals, business owners and affluent individuals in 26 north central and northwestern US States
- The direct mail campaign is a simple 4" x 6" card, featuring an Adventure Activity in Bitish Columbia, a tag line and a QR code.
- All the recipient needs to do is scan the QR code with his mobile phone and he instantly links to our British Columbia Adventure Newsletter.
USA Based Charter Airlines
- In addition, we are also mailing out Teaser Cards to specific Charter Airlines, based in the US who are licenced to fly into Canada
- Using the Transport Canada Data Base, we have identified over 200 US Charter Airlines currently licenced to fly into Canada
- If the US Charter Airline is looking for new opportunities to increase charter revenues into Canada, we will produce a specially designed Adventure Newsletter with their name and logo and contact information.
- We then supply them with "Teaser Cards" which they can place in the seat pockets of their aircraft and passenger waiting areas
- The Teaser Cards are printed with a QR code which links the reader to the Charter Company's personalized issue of the Adventure Newsletter.
- This distribution channel will reach one of the most affluent travel markets in the USA
- To Ensure Our Canadian Air Charter Network Members Benefit From This Promotion, The US Charter Companies Fly Clients Only As Far As A Designated Canadian Airport Of Entry.
- After Clearing Customs, Clients Continue Their Flight Direct To The Adventure Destination, With One Of Our Canadian Charter Network Members